
Context:
From initial research and team insights, we found:
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People were generally comfortable receiving feedback, but less confident giving it
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Feedback often felt infrequent or tied to formal processes, rather than part of everyday work
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Many staff were unclear on what channels existed or how to use them
Feedback didn’t always lead to clear actions or improvement -
There was a need for greater psychological safety to support honest conversations
This created a gap between: wanting a feedback culture → and having the confidence and structure to make it work

Culture feedback workshop
As part of a wider Digital Delivery away day, the theme is a recurring challenge across the team:
how we give, receive, and act on feedback in our day-to-day work.
Rather than treating this as a one-off workshop, we approached it as a service and culture problem — looking at feedback as something embedded across people, processes, and ways of working.
Working collaboratively, I co-designed and facilitated a session that combined research insights, practical tools, and team activities to help move towards a more open and sustainable feedback culture.
Highlight activities
How we approached it
We designed the session to move beyond discussion — and into shared understanding and practical application.
The structure combined:

1. Grounding in insight
We brought in findings from internal research and survey data to create a shared understanding of current challenges.
2. Making it personal
Activities like “Manual of Me” helped individuals reflect on:
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how they prefer to communicate
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how they like to receive feedback
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what support they need to do their best work
This created a foundation for more empathetic conversations across the team.
3. Practising real scenarios
Through role-play and group discussions, teams explored:
how feedback conversations currently play out
where they break downhow they could be improved
4. Introducing practical frameworks
We introduced a set of feedback frameworks (e.g. SBI, Radical Candor, BOOST) to:
- provide structure
- build confidence
- support more constructive conversations
5. Embedding into team practices
We connected feedback to existing rituals.
Framing feedback as part of how we work, not an additional task.
Through the workshop, a few themes became clear:
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Feedback needs to be frequent and lightweight, not just formal
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Teams value multiple channels, not a single process
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Psychological safety is critical — without it, feedback is limited
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Feedback is most useful when it leads to clear action and reflection
There is a strong appetite for making feedback a normal, everyday behaviour

What we uncovered
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Impact
This work helped to:
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create a shared understanding of feedback challenges across the team
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build confidence in giving and receiving feedback
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introduce practical tools that teams could start using immediately
shift feedback from a formal process to a more embedded way of working
Reflection
This project reinforced that:
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culture change doesn’t come from a single intervention — it requires ongoing reinforcement
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workshops are most effective when they connect directly to real work and behaviours
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creating space for reflection is as important as delivering outputs
Service design can play a key role in shaping not just services, but how teams work together.